Light the spark
Everyone knows the importance of a strong online presence, but many people think it is some kind of dark art. Let us tell you a secret… it isn’t. Like most communication it is just about knowing your audience, what you want them to do and how to influence them, combined with relevant and engaging content.
We promise to steer clear of the sexy buzzwords and instead will focus on creating digital strategy that is both effective and value for money – engaging with and listening to the right audiences. Our impressive digital team can advise on how to roll out a strategy that combines content generation, asset creation, marketing, paid amplification, influencer engagement and tactics that will ensure your website is right up the rankings and your campaigns are fresh and effective. We’re interested in results as well as making social chat, so we use mapping, visual tools, technology and the latest in evaluation to demonstrate your impact.
While you might not break the internet, we’ll help you to create a targeted campaign that makes an impact with your potential customers.
Check our digital stream here
NHS Lanarkshire Winter Campaign
A creative social media campaign which took a direct approach, helping one of Scotland’s largest health boards to reduce A&E visits during the busy winter period.
Use of content
#WeAreScotland is a great example of a successful integrated communications campaign with successful use of content and stakeholder engagement at its heart.
Video Case Studies
As trade publications improve their online presence, creating digital content has an become increasingly important part of traditional PR activity.
To guide clients through the planning and consultation process, it is essential to understand the views of the local community.
Communications for an online presence
Supporting the Trust as it launched into the digital age.
Boosting page rankings and profile
Boosting SEO and PR profile for oil & gas exploration business, Bell Geospace
Social Content Creation
Our digital team created an online strategy to drive traffic and business
Cooking up a strategy
We’ve cooked up some great social media, online and print PR for Edinburgh’s professional cook school, ENTCS
Footpath Fund consumer launch
Working with instagrammers to drive traffic and donations
#whiskymeet – World Whisky Day
Working with instagrammers to create an event ahead of World Whisky Day: #eventprofs