Bell Geospace

SEO and digital strategy

Angela Casey
Energy & Renewables, Trade & Technical/B2B
Media Relations, Digital Marketing, Branding & Websites
Energy exploration business, Bell Geospace, offers some of the most technically advanced FTG surveys with in-depth analysis to support development. In such a competitive market, achieving stand out is essential, both on and off line. Seeking SEO services, social media and traditional PR, the business chose us as the right partner to raise its profile.
SEO work supporting a relatively old site required research into keywords and then implementing a broad programme of SEO management to increase traffic to the site. We created new copy for the website and increased traffic through adding regular updates, blogs and news. This work was supported with extensive social media management.
Supporting exhibitions with trade media relations also helped to boost awareness of Bell Geospace’s expertise. At the end of our campaign the business ranked first or within the top search results for FTG surveys, gravity gradiometry and seismic surveys and the PR and SEO work supported both the sales and marketing activity.